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Microsoft announces search engine Bing with ChatGPT technology

The newest advancements in artificial intelligence have been included into a new edition of Microsoft’s Bing search engine. The update uses OpenAI’s ChatGPT technology, which has been sweeping the globe since its release a year ago. The action ushers in an AI arms race between the two businesses and represent by far the largest challenge to Google’s dominance in web search.

ChatGPT, a product of Microsoft-backed OpenAI, produces replies to search queries that are human-like. Instead of only providing links to websites, Bing will soon react to search requests with more thorough responses.

It’s on course to surpass video-sharing app TikTok in terms of monthly active users, according to UBS analysts’ report from last week. Microsoft is attempting to profit from the spotlight in a number of ways.

In order to further customise their questions, users can now speak with the bot. On the right side of a search results page, more contextual responses will be added.

“The race starts today,” Microsoft boss Satya Nadella said. “This technology will reshape pretty much every software category that we know,” he said.

The release comes a day after Google unveiled information regarding Bard, its own brand-new chatbot. Both businesses are rushing to launch their products. Microsoft has been spending billions on artificial intelligence and was an early supporter of San Francisco-based OpenAI.

Microsoft also has technology that will enable businesses, institutions of higher learning, and governmental bodies to design their own ChatGPT bots. With the new technology, Microsoft envisions assisting clients in introducing fresh chatbots or improving their current ones. These chatbots may provide suggestions for call centre operators to use in customer care conversations.

It declared last month that it will be extending its partnership with OpenAI through a “multiyear, multibillion-dollar investment.” Since then, Microsoft Teams, its messaging platform, has revealed a new premium tier that will include ChatGPT, including a function that automatically creates meeting notes and highlights.

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